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Pearl Profiles
The top five pearl varieties are must-haves for you and your customers.


Once upon a real and recent time, the pearl world was one of black and white. Mostly white.
When selecting a pearl necklace or earrings, your decision would have been simply a matter of size, shape, and quality factors like luster and complexion.

But today, cultured pearls are colored gemstones. The Akoya cultured pearl has been joined by black, gray, eggplant purple, peacock green, cobalt blue, and bronze brown pearls from Tahiti, golden and cream pearls from Australia, Indonesia, and the Philippines, as well as apricot-orange, blush pink, and dusty plum-purple pearls from China.

Given the wide assortment of pearl hues, it is not surprising to see pearl strands frequently mixed rather than matched for color. Even pearls of different origins are blended together in strands that span the spectrum. Multicolor pearl jewelry is one of today’s hottest pearl trends.
Not only do pearls have different origins and hues, there is now a wide selection of jewelry featuring pearls: strands, earrings, pendants, rings, brooches, pins—you name it. There has never been such pearl variety and versatility. Today, there are pearls for every taste, need, and budget.

And pearls today appeal to a new customer too, one that appreciates the versatility of the new world of pearls. Pearls are increasingly purchased by a woman, for herself. With style icons like Nancy Pelosi demonstrating that a strand of premium pearls is a fast route to the best-dressed list, women are choosing a wardrobe of pearls to add power to their style.

So let’s tour the world of pearls, variety by variety, so you can guide your customers through all the must-have picks of the new pearl plenty.

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Pearls
Akoya Pearls
Akoya Pearls
Freshwater Pearls
Freshwater Pearls
Keshi Pearls
Keshi Pearls
South Sea Pearls
South Sea Pearls
Tahitian Pearls
Tahitian Pearls