E Pluribus Unum: “Out of many, one.” More designers than ever before are applying the U.S. motto to diamonds, taking many small diamonds and creating styles with one big diamond look. The idea isn’t new: Compound cuts have been flaunting big looks for less for decades.
But today’s multistone diamond jewelry styles are more high-style than in the past, with high carat weights and a designer look. Some hit retail price points above $10,000, others even above $100,000! Brands like Gregg Ruth, Sasha Primak, and Simon G. have joined patented compound cut specialists like Lady Heart, Fine Jewellery, and Oro Alexander to bring the illusion setting to a wider audience.
One of the most popular new versions of the look uses extra baguettes and triangles to super-size the look of an emerald cut or asscher, giving a carat or so of diamonds a three carat look. Add some pavé surround and the effect is practically blinding. And in pendants and earrings the big-ice look is even more convincing.
With the economic climate giving many customers with champagne tastes a beer budget this year, multistone diamond jewelry offers them a way to save money without sacrificing quality. Just explain that the larger the diamond, the more it is per carat. They can have the two carat stud earrings, a carat per ear, for much less than they expect if they choose a style with more than two diamonds. And, hey, since when is more diamonds a drawback?
Styles set with diamond “mosaics” give you the chance to sell the customer who is looking for value fine quality diamonds in an exquisitely crafted setting for much less than they expect, without sacrificing the diamond intensive look they love.
There’s one more reason why these styles deserve a closer look for this holiday season. You won’t find them on Blue Nile or Amazon. And there’s a good reason why you aren’t likely to any time soon: A picture doesn’t really capture how these styles look, with all those diamonds dancing with light. The seams you see in these photos are much less visible in real-world lighting. The fact that multistone styles aren’t that photogenic means that sellers who only show images are at a disadvantage, making multistone jewelry a natural niche for brick-and-mortar jewelers. So if the price-to-perceived-value ratio looks good to you on these pages, definitely take a look at these styles in person.